Portfolio

How an integrated marketing campaign's success took a regional Los Angeles theatre production nationwide with an appearance on The Late Late Show with James Corden.

​

Developing a full week of content from Instagram takeovers, AMAs, giveaways, shareable GIFs, and a fun promotional video that set to break down the barriers of what it means to be a remote team.

​

Leading a rebrand in tandem with Pentagram Design & Mackey Labs to celebrate Pasadena Playhouse's rich history, and forging its path into the next 100 years of bold theatrical work.

​

Conceptualizing content that managed the expectations of a traditional theatre audience by communicating early (and often) about an immersive musical that turned the theatre on its head.

​